Experience

Our name defines our business model. We have removed all non-essential layers to give our clients direct access to the people who produce the work. BONE. There is no fat. Just an experienced team of pros who are the best in their respective fields who have come together to give you direct access to the solutions you need.

 


Shon Taylor - Managing Director
Industry Experience: 15 years!
BONE-PHONE: 250.984.BONE (2663)
DIRECT: 250.813.0523
shon@bonecreative.com

 

 

It’s that moment when the brand you’re working on comes alive, when a client makes a sale by answering the phone, not dialing it. That’s what excites me. That’s when I know I have done my job. Having worked in the trenches for years, I bring a sense of creative know-how rarely found in an employee driven agencies.

Experience teaches what works on a website, what helps an ad pull, what makes a brochure get read and what makes a photograph jump off the screen. Experience provides a second level of intuition: ‘Yes, it looks good, but will it work?’ While I have a body of work across many industries, I believe I’ve developed a keen understanding for all consumers. If you have an item you want to market, I will help you sell a lot of them.

 


Jason Dauphinee, CGD – Creative Director
Industry Experience: 18 years!
BONE-PHONE: 250.984.BONE (2663)
DIRECT: 250.882.0404
jay@bonecreative.com

 

 

I remember clearly, at the age of 4, sitting for hours, watching my mom paint. I was fascinated by art and the emotion it evokes. Later, I would realize the power it wields as a communication tool. My career began learning the old-school art of hand-lettering billboards, paste-up typography and gold leaf signage. I honed my design and communication skills as a member of the creative team at Malahat Group International, where I was responsible for production, design and art direction on a variety of major local and international clients. DDB Canada then asked me to join their teem as senior art director where I became responsible for clients such as BC Ferries, Gateway Casinos and ARA Safety.

I’m passionate about brands and communication. Nothing is more beautiful then working with a company or business to help them discover their true brand identity; how it walks, talks and breathes. Once realized, their communications sing. I’m a true Brand Addict.

 


Joanne Simonis - Account Director
Industry Experience: 25 years
DIRECT: 204.770.4872
joanne@bonecreative.com

 

 

I’m always talking about cutting the fat. In my 30 years of marketing development, I’ve seen marketing departments add and multiply… but subtraction and division are a rare skill even though new technology, new products and new customers have entered the mix. Throughout my career, I’ve put the emphasis on measurement and integration. In effect, challenging the organizations I work with to “do more with less”.

Since budgets everywhere have gotten tight, the mantra to ‘cut the fat’ has become my calling card. No bloated budgets, unnecessary packaging or one-off specials. Any program I deliver will contain the structure, the bones and the muscle to keep your marketing is at its fighting best.

 


Byron MortonWeb Director
Industry Experience:  17 years
DIRECT: byron@bonecreative.com

 

 

 

I may not enjoy the typical board meeting, or be in the know of the latest fashion trend coming out of Paris but I do understand technology and how to utilize different components of it to create a desired result = a solution. Making online systems that ‘sing’ (in tune) is my passion, and I’ve dedicated my career to making the internet serve my clients and their business needs. I view projects through a systematic, process driven lens and approach them with a disciplined yet open creative mind – building beautiful & functional web sites to complex database-driven web applications. In my world ‘there’s an app for that’ is truly a mantra to live by – and I’ll be the one to build it. Simple. Straightforward. Successful.