Show people what you’ve got and why they want it. Custom campaigns to meet your business goals with measurable results.
Strategic marketing to reach your audience
To begin a marketing campaign, we develop a plan. We consider the products and services you offer and find opportunities to increase your profit margin. From there, we discover who your audience is and plan ways to reach them.
At BONE we have access to a broad range of marketing platforms to reach your audience:
- Google Adwords
- Facebook Business
- Instagram Business
- Linkedin Business
- Twitter Business
- Advanced Retargeting
- GEO Targeting
And analytic tools to measure the success of our campaigns:
- Real-time Conversion Tracking!
- Google Analytics (We are certified!)
- A/B Site testing
- Heat Maps & Screen Recording
- Telephone Tracking
Always working and improving
Once we have developed a marketing plan, we begin building the campaign.
All our ads link to our conversion tracking system and will notify us of every lead and sale. We know where each visitor came from (Adwords, Facebook, Newsletter, Phone call, etc.) in real time.
We also use telephone tracking and can record phone calls. By listening to these calls, we can provide insights and training sessions so your team can become more confident in sales.
Multiple times a day we will review your analytics and make adjustments to your campaigns. This includes reducing expenses on underachieving keywords and adjusting ads to suit your audience.
Additionally, we monitor heat maps and record video on how visitors navigate your website.
Our websites are also marketing tools!
So we infuse them with calls to action and information request forms to gain leads. Your site visitors can even be “retargeted” so they’ll see your ads after leaving the site.
At the end of the marketing period, we’ll build you a report to show the results of your marketing campaign. We believe in full transparency, letting you assess your Return On Investment.
Delivering the best value for your budget
We know that starting marketing can be a significant investment. BONE Creative can build a marketing plan within your budget. And you’re free to increase or decrease your budget with each campaign.